Brand Perception Survey

Research

Brand Perception Survey

The brand perception survey aims to provide clients with regular, detailed insights into brand perception, allowing for easy visibility into trends over time.

Our team of experts, will offer consultative input on proprietary questions to you and will handle the execution of the online surveys, including survey programming, hosting and deployment, tabulation and analyses.

To optimise response, each survey will be comprised of approximately 20 questions, requiring around five minutes for typical respondent completion.

Among the team’s custom research clients in the technology and financial services space are:

Microsoft
SAP
Oracle
Fidelity Investments
TD Ameritrade

Curated and carried out by our team of experts, the survey will assess:

Brand awareness and performance over time, including:

Brand awareness/familiarity
Importance of five key metrics (e.g. firm reputation/trust; performance; customer support)
Brand performance on five key metrics relative to a competitive set

Two proprietary questions (e.g. strategic direction, brand-related);
Attitudes concerning economic health

Custom Research

Whether you need intelligence to fuel content marketing initiatives, inform business strategy, obtain market feedback on product concepts, or gain a deeper understanding of your customer base, we have you covered.

Pricing:

Two-study sponsorship - survey/research done twice a year: £9.000
Single-study sponsorship - survey/research done once a year: £5,500