Vitafoods Insights explores the critical issues affecting the broader nutraceutical marketplace each month; thematic assets permit the audience to explore a range of options from interactive reports to podcasts, and articles to panel discussions.
Take a leading role in the category of your choice and bring your thought leadership to bear, engaging over a longer period and in myriad ways to capture different parts of our audience.
JAN
Digestive health
FEB
Healthy ageing
MAR
CBD
APR
Sports nutrition
MAY
Alternative proteins
JUN
Go to market partnerships (Contract manufacturing)
JUL
Cognitive health
AUG
Plant-based nutrition
SEP
Botanicals
OCT
Immune health
NOV
Women’s health
DEC
Bone & joint health
click here for an example of an interactive report
Exclusive to one (1) sponsor
Available up to five (5) sponsors
Report
Questions developed in collaboration with Vitafoods Full Ad page (after report intro)
✓
Standard template questions
1/6 page within QA lay out
Panel Discussion Video
*Representative must be mutually confirmed by the company and the Vitafoods content team
Podcast
Article
Marketing Campaign inclusion
The exclusive webinar opportunity allows your company to define your market position, be a thought leader in a specific theme and educate our audience around an specific topic. Available for the months of Feb, Mar, Apr, Jun, July, Aug, Sep and Nov. Contact your account manager for date details.
Deliverables:
Exclusive webinar of your choice – live or pre-recorded
Recommended at a maximum of 45mins, included Q&A if live for better audience engagement
Marketing campaign includes, but not limited:
Dedicated landing page on Vitafoods Insights
Branded Registration page
A dedicated 2-touch email campaign to relevant audience
Promoted on the Vitafoods Insights E-newsletter
Promoted through the Social media Vitafoods Insights channels
Advertising banner promoting your webinar on Vitafoods Insights (placement to be decided according to availability)
Sponsor may provide literature in PDF format to be available for download during the live presentation and on-demand afterwards
A 30-day lead generation report – live and on-demand attendees (opt-ins only) along with program marketing report at the end of the campaign Note: Limited Availability. Content angle and targeted audience to be defined ahead of signing a contract
Looking for an example? click here
Many organizations have created valuable content pieces: white papers, guides, reports, etc. but lack marketing resources to distribute and support them. What good is a content piece if all the right people don’t see it?
Position your work in front of the right audience, drive traffic and create engagement with your content.
One (1) asset available per month - for availability please check with your account manager
Looking for an example? Click here
Ingredient marketers are tasked with communicating complex science, technologies and other market differentiators and need to deliver the information in an easy-to-digest and easy-to-remember format. Infographics offer a visually appealing and memorable summary for your customers and we create engagement for you with our audience.
A dedicated page on Vitafoods Insights for your infographic; including your company logo
Inclusion to one Vitafoods Insights Weekly Newsletter
Your infographic promoted via social media to the Vitafoods Insights audience One (1) infographic available per week
Articles are a great way to broaden brand exposure through sharing your company’s latest research, products and initiatives on Vitafoods Insights. Please note your article piece must be science focused, educational and non-promotional, our editorial team can provide some guidance if needed.
A dedicated page on Vitafoods Insights for your article; including your company logo.
Your article promoted via social media to the Vitafoods Insights audience One (1) Article available per week
Looking for examples? Click here
The Vitafoods Podcast Series gives exemplary companies the opportunity to share what goes on behind the scenes—from digging into exciting Vitafoods initiatives and launches to getting an insider’s look at leading-edge science and sustainability efforts. Vitafoods Insights' content marketing team will conduct interviews with key thought leaders, taking a journalistic look at what’s to come for the company —and what it means for the future of healthy supply chains.
A dedicated page on Vitafoods Insights for your podcast; including your company logo and participants information
Inclusion in one Vitafoods Insights Weekly Newsletter
Your podcast promoted via social media to the Vitafoods Insights audience
Get the right ears to hear your message! The Vitafoods Insights monthly industry highlights aims to identify some of the month’s key news items and significant happenings. Our content team offer their commentary on what these developments reflect about progression and innovation within the global nutraceuticals industry.
Company logo inclusion on: landing page and promotional artwork to be displayed on thumbnail for podcast platforms, social media and e-newsletter inclusion.
Sponsor recognition at the beginning and mid-break of the podcast
Promotional opportunity: Choose between a 10 seconds promo clip read by our podcast host or bring your expert to do a 2 minutes elevator-pitch with our podcast host.
Click here to give us a listen!
