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JAN
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Digestive health - Understanding of the microbiome and the critical role optimal digestion plays in whole-body wellness is accelerating among consumers. Optimising nutrient delivery in unique products, while explaining the science behind the health effects is the next step for brands looking to connect with consumers. We look at not only the ‘biotics’ (pre-, pro-, post- and syn-), but the formulation considerations and ancillary ingredients that boost gut health and beyond.
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FEB
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Healthy ageing - It’s no longer about targeting the older consumer; healthy ageing is now a lifelong journey to maximise health-span, not just lifespan. Understand what different demographics are seeking at their life stages; explore ingredients from minerals to omegas, botanicals to collagen; and get insights on the science around heart health, eye health, skin health and more.
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MAR
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CBD - Cannabidiol (CBD) has been on the rise in various geos, but its growth and adoption by consumers has been hamstrung somewhat by regulatory uncertainty and challenges in consumer messaging. Cut through the darkness as we look at the unique ingredients and production techniques bringing CBD products to market, and the consumer demographics and health needs they serve.
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APR
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Sports nutrition - The active nutrition and sports category has new resonance in this ‘new normal,’ as consumers seek solutions to fuel their bodies and minds for physical performance. From proteins and basic nutrients into botanical solutions and unique specialty ingredients that bolster energy production, new ingredients and formulations are driving growth through new channels and into wider demographics.
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MAY
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Alternative proteins - Around the globe and in every product category, alternative proteins are on the rise. Consumers are increasingly interested in alternatives to the standard proteins; however, understanding how the ingredients are manufactured, the way to communicate with consumers, and the challenges and benefits these alternative proteins bring to product development is important to market success.
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JUN
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Go to market partnerships (Contract manufacturing) - Brands with great ideas need great partners to help bring those concepts to market. Understanding the critical role of manufacturing partners, from regulatory expertise and formulation guidance to sourcing and application insights, will help CPG brands make the best choice for a long-term partnership.
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JUL
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Cognitive health - Mental performance took on new meaning over the pandemic, with focus and memory increasingly critical to delivering in an ever-more-wired world. From stand-bys such as omega-3s and Ginkgo biloba, to adaptogens and minerals that fuel not only performance but mood as well, look at the players across the brain health space.
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AUG
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Plant-based nutrition - Demographic shifts, increasing concerns around climate change, and the science showing health benefits associated with a plant-based diet are all fuelling continued interest in the plant-based market. How best to develop and market products that connect with consumers seeking plant-based options, as well as the ingredients that are critical to delivering great tasting and efficacious products, will be explored.
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SEP
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Botanicals - Ingredients from the plant kingdom form the foundation of the nutraceutical space, and offer great potential to directly impact myriad health issues. How are companies discovering new botanical ingredients, bringing them to market in a sustainable way, and ensuring the science substantiates the claims? Explore the global herbal market, as well as the claims and marketing guidance that will support brand launches.
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OCT
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Immune health - Perhaps no category has had the focus of immune health in the last two years; however, don’t expect this to fade out. Once relegated to cold and flu season, immune wellness is now foundational. Uncover what consumers expect from immune support year-round—including the connection to gut health—and the ingredients that fuel product innovation.
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NOV
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Women’s health - A women’s health needs change over her lifetime, as she navigates the unique hormonal and age-related shifts in the body. How can brands avoid ‘pink-washing,’ and instead develop scientifically substantiated formulas that deliver the nutritional support needed for women to thrive at all ages? Discover the ingredients and opportunities in the women’s health arena.
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DEC
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Bone & joint health - No longer the domain of the ‘ageing’ demographic, consumers of all ages are looking to bolster their bones and keep flexibility in their joints. Discover unique ingredients with clinical substantiation, as well as guidance on developing compliant claims in the sometimes tricky ‘inflammation’ category.
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