this is becoming particularly important for women in mid-life who are juggling careers, family, relationships and financial obligations. They may have managed well in their 20s and 30s, but by mid-life things may start to catch up with them.
Women in this life stage need to not only manage their stress levels, but also promote high energy levels and brain function. Condition-specific probiotic formulas like HOWARU® Dophilus and HOWARU® Transit can address digestive discomfort and restore optimal gut function. HOWARU® Calm can help manage stress and support overall mental well-being.
Phosphatidylserine, one of the main lipids in our brain, is another important ingredient that can help support healthy brain function at this time of life. “As people age, it can become more challenging to stay sharp and energetic,” noted Klaas Illeghems, sub business unit leader of IFF Health. “In middle and elderly age, a nutrient-rich diet becomes ever-more vital to being able to meet the demands of work, family, community, and an active lifestyle. But, most adults don’t get what they need through diet alone.”
Sharp-PS®, a proprietary phosphatidylserine, can help fill the gap, providing essential supplemental nutrition for optimal mental, physical and emotional wellbeing. But that’s not all. PS also has a positive effect on mood in elderly people and cognitive abilities like memory, learning and attention.
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References: 1. Gender and Stress. American Psychological Association.