Media Kit 2022 - WMRE WealthManagement.com is the digital resource of all things wealth management for financial advisors, estate planners, and real estate professionals. 2022 Media Planner **Analyzing the world of commercial real estate finance and investment.** Who We Are ** The leading authority on trends in the commercial real estate markets, providing top-level executives with in-depth analysis of important developments in the industry. ** We reach the entire spectrum of commercial real estate investors, financial advisors and wealth planners Team & Testimonials David Bodamer Editorial Director Elaine Misonzhnik Executive Editor Marianne Rivera Publisher: Marianne.Rivera@informa.com Amie Leibovitz Sales (East/Southeast): Amie.Leibovitz@Informa.com Christina Girardi Sales (Central/West): Christina.Girardi@Informa.com Kimberley Rogers Sales Support: Kimberley.Rogers@Informa.com Partnering with WMRE has allowed us to increase our brand and exposure and target various audiences with a single platform. The WMRE team is knowledgeable, attentive and easy to work with across a variety of marketing programs. John A. Bacon - Chief Marketing Officer, Modiv The WMRE team understands our client's nuances and ambitions - continually bringing new ideas forward to drive downloads, generate new leads and create new content for our program. We value their insights, ideas and our collaboration with WMRE. Lauren Sandbulte of Giant Voices - Agency for Think Wood Group Editorial David Armstrong WealthManagement.com Editor-In-Chief Diana Britton WealthManagement.com Managing Editor David Lenok WealthManagement.com Senior Wealth Planning Editor Samuel Steinberger WealthManagement.com Staff Writer Patrick Donachie WealthManagement.com Staff Writer Michael Samuels WealthManagement.com Content Production Editor Susan Lipp Trusts & Estates Editor in Chief Anna Sulkin Trusts & Estates Legal Editor David Bodamer WMRE Editorial Director Elaine Misonzhnik WMRE Executive Editor Audience Profile & Reach Audience Profile Our community represents a broad cross-section of corporate executives and senior-level decision makers at builders, owners, developers, financial firms, corporations, lenders, retailers, brokerages and institutional investors. And no other media brand provides as much independent research on the topics that pertain most about the various property types and market segments. Audience Profile <continued>: WMRE Audience Targeting We can target your marketing efforts based on a variety of demographics, business profiles and behaviors. Featured below are the most requested selection criteria, but we have over 40 selects to choose from. Contact your sales rep for more information. Gender lnvestment Strategy Accounts at Firm Brokerages Builders / developers Building owners / managers Construction/general contractors Corporate real estate / holding company HNW investment advisors Investment bankers Leasing/investment sales/brokers Lenders Mortgage bankers Pension funds / institutional investors Private real estate investors/syndicators REITs Retailers Newsletters Newsletter Frequency Circulation Open Rate WMRE Daily Daily 76,000 39% WMRE Distressed Real Estate Strategies Monthly 75,000 40% WMRE Weekender Weekly 46,000 50% High Net Worth Weekly 73,000 44% Print Total Circulation: 78,000 (includes print and digital) View Print Specs Your Goals - Our Solutions Click on the image to view a PDF of our featured solutions Thought Leadership Content marketing that allows our partners to position their talent, experience, and passion inside their business, while consistently answering the biggest questions that your customers and competitors ask every day. Achieve your specific marketing goals and objectives with exclusive benefits from our thought leadership solutions: Content Awareness Channel Content Lead Touch Custom Content Development Custom eNewsletters eBooks Editorial Research Sponsorship Editorial Sponsored Podcasts Explainer Videos FastChat Videos Research Webinars White Paper Spotlight Program WMREVoice (Single / Package) Content Awareness Channel and custom newsletter: Contact your sales rep for program recommendations that meet all your initiatives Thought Leadership: Top Examples FastChat Video Video-based interview for executives to tell the story of their brand’s innovation, market leadership, and expertise; creating a content marketing experience that generates an authentic connection to an audience hungry for information. Content Awareness Channel Align your products and services with us, generate awareness and position your company as a thought leader. Content Awareness Channels give you an exclusive, competitor-free environment to surround your brand with a relevant topic of your choice. Your assets live on a dedicated landing page with our brand-trusted editorial content. Content Lead Touch We map three pieces of your thought leadership content to the needs of your prospects. A series of three emails are sent to 5,000 targeted contacts to generate and nurture their interest. You receive lead data for each user who registers as well as overall campaign engagement metrics. Includes lead scoring. Content Development Establish subject-matter expertise around key industry topics. Custom Content is a great way to provide solutions to industry problems, make recommendations for using emerging technologies or expand on research results. Informa-developed white papers help you establish subject-matter expertise and thought leadership. They are also effective at generating high-quality leads when paired with a lead generation program. Examples include, but not limited to: Brand Perception Study eBooks Editorial Research Sponsorship Editorial Sponsored Podcasts Explainer Videos FastChat Videos Research White Papers Webinars Podcast Example: Contact your sales rep for program recommendations that meet all your initiatives Content Development: Top Examples Custom Research Web-based survey to yield insights about current industry trends. Approximately 15-20 questions developed in collaboration with client by our research team and subject matter experts. Survey fielded to WMRE's target audience of CRE executives. White Papers White Papers are a great way to provide solutions to industry problems or expand on research results. Our developed white papers help you establish subject-matter expertise and thought leadership. They are also effective at generating high-quality leads when paired with a lead generation program. Infographics Infographics drive more traffic than most traditional content due to their highly visual and easy to digest format that helps users translate data into insights. Infographics draw a wider viewing audience into information that might otherwise be hidden in long-form content. They also encourage social sharing of your content. Content Distribution Content Engagement Center Turnkey programs that allow our partners to promote their content to their target audience via various marketing channels. We work with you to develop a strategy and choose the channels to distribute your content effectively. Achieve your marketing goals and objectives with these content distribution channels: Content Awareness Channel Content Engagement Center Content Lead Touch Custom Newsletters eBooks Editorial Research Sponsorships Email Blasts eNewsletter Advertising Explainer Videos FastChat Videos in-Article Video Advertising in-Feed Native Ads Lead Generation (CPL) Research Webinar Lead Touch White Paper Spotlight Program WMREVoice (Single/Package) Lead Generation: Top Examples Sponsored Webinars Position your company as an industry expert and connect with prospects who are actively looking for education on a key topic, or solution to their challenge. Our webinars are a cost-effective way to create powerful, engaging content that generates a large number of leads and allows you to connect directly with prospects. eBooks eBooks help solve problems, tackle industry topics or uncover opportunities for your prospects. Compared to white papers, ebooks are typically more visual in nature, have a more conversational tone and often tie related content pieces together into multiple chapters. When paired with an Informa Lead Generation program eBooks can be promoted all at once, or chapter-by-chapter. Click to View Lead Generation (CPL) Leverage our audience and trusted platforms to syndicate your content assets and generate high-quality leads. Through highly targeted campaigns we delivery only those leads that meet your specific criteria for a high ROI. Content Distribution: Top Examples WMREVoice (Sponsored Content) WMREVoice extends the reach of your educational content by placing it next to our credible editorial content in our newsletters. Packaged with an on-site program your content also lives seamlessly next to our site’s credible editorial content in a manner that matches our website’s form and function. Custom Newsletter Co-branded newsletter to engage our audiences with highly relevant content. Keeping your target audience in mind, we deliver useful information that educates and informs in a co-branded, competitive-free environment. White Paper Spotlight Our high-value audiences seek out information to research and evaluate multiple solutions, products, and services. Syndicate your valuable thought leadership content across our channels to reach highly relevant audiences with interest in the content’s topic. Registration is required to view the content and you receive weekly reports with contact information for each lead. Lead Generation Lead Generation programs syndicate your content to reach highly relevant audiences with interest in the content’s topic. Registration is required to view the content and you receive weekly reports with contact information for each lead. Achieve your specific marketing goals and objectives with exclusive benefits from our lead generation solutions: Content Engagement Center Content Lead Touch eBooks Editorial Research Sponsorship Email Blasts Lead Generation (CPL) Research Webinar Lead Touch Webinars White Paper Spotlight Program Brand Awareness Keep your brand top of mind with your current and potential audience. WMRE is your partner to build brand equity and increase customer loyalty. Examples include, but not limited to: Account Based Marketing (ABM) Content Awareness Channel Content Engagement Center Content Lead Touch Custom eNewsletters Editorial Research Sponsorship Editorial Sponsored Podcasts Email Blasts eNewsletter Advertising Explainer Videos FastChat Videos In-Article Video Advertising In-Feed Native Ads Most Popular Widget Site Advertising This Just In WMRE Magazine Webinars White Paper Spotlight Program WMREVoice (Single/Package) Most Popular Widget Brand Newsletter Advertising Brand Awareness: Top Examples WMRE Magazine WMRE is known for its comprehensive coverage of news and analysis about commercial real estate finance, investment, development and leasing. Circulation: 78,000 print and digital (contact your sales rep for information on high impact digital edition advertising) Frequency: 4x in 2022 plus two special Market Outlook issues in August and December* View the Editorial Calendar Website Advertising Reach your target CRE audience on the website they trust most. 756,000 average page views per month 220,000 unique monthly visitors Average time spent per unique visitor: 5.2 minutes Device traffic: Desktop 55%/ Mobile 45% View digital specs for high-impact advertising options Account Based Marketing (ABM): Banners Follow the WMRE community around the web on other news and real estate sites with your targeted messaging using our audience extension network. Targeting criteria can be the same as used for eBlasts. Editorial Calendars and Specs Group Editorial Calendars Click the image below to download the PDF Specs Magazine Production Specs Digital Ad Guidelines Events WealthManagement.com Events Industry Awards The WealthManagement Industry Awards recognizes the outstanding companies, individuals and organizations that make a substantial impact in the daily activities of financial advisors. A record-breaking number of nominations were submitted in 2021, with more than 900 entries received from nearly 350 companies, — a testament to the value that firms place in the awards to enhance their reputation, increase their brand recognition and set their organization apart from the competition. View the 2021 Winners September 8, 2022 - NYC EDGE A new industry event specifically designed for financial advisors and advisory firm leaders looking to strategically accelerate businesses growth — and position themselves among the industry’s elite firms. Contact your sales rep to learn more about exhibiting, event sponsorship and speaking opportunities. Digital Events Webinars Elevate your experts, generate qualified leads and maximize ROI. Your best prospects are individuals who are actively looking for solutions and education. Our webinars allow you to generate hundreds of qualified leads while aligning your company with industry experts. DETAILS Attracts a high-quality group of advisors you can’t reach anywhere else Address specific product and service questions in the interactive Q&A Easily analyze overall event performance with detailed reports Continuing Education (CE) credits offered Post-webinar lead touch/lead nurturing program also available Quarterly Virtual Forums A unique content platform hosting live, interactive forums paneled by leading subject matter experts at sponsor companies. Platinum sponsors receive leads for each forum panel Contact your sales rep to learn more about our 2022 quarterly forum sponsorship opportunities. IT'S A FACT: WealthManagement.com produced over 120+ webinars and 49,000+ registrations in 2021! Sponsors include: AppFolio, Modiv, Feldman Equities, Reonomy, NIC and more....